Journal of the Music & Entertainment Industry Educators Association | Volume 14, Number 1 (2014) |
Africa has given the world
such wonderful tunes as “The Lion Sleeps Tonight,” and Ladysmith Black
Mambazo’s “Homeless.” It inspired the 2010 FIFA World Cup official song, “Waka
Waka,” so beautifully rendered by Shakira. Africa is a wonderful, massive
source of great talent and creativity waiting for an opportunity to express
itself. Nevertheless, the business aspects of this rich cultural heritage
still, to a large extent, needs to be cultivated. A lot still needs to be done
in many parts of the region to ensure that Africa can effectively compete in
the elaborate, exquisite, and well-oiled machinery termed “the global music
industry.” Many parts of Sub-Saharan Africa still display a dearth of the
skills, knowledge, and expertise that are crucial to a successful, globally-oriented
industry. However, in spite of gross financial constraints, there is no lack of
entrepreneurial and creative endeavors in the region—and the industry is a
lively hub of adventurous activity. The sheer resolve of participants in this
industry demonstrates the fact that the situation can only get better.
Keywords: Sub-Saharan Africa, music licensing, collective management, authors’ rights, sound recordings, performers’ rights, music business, music industry
Baloyi, J. Joel. “The Protection and Licensing
of Music Rights in Sub-Saharan Africa: Challenges and Opportunities.” Journal of the Music and Entertainment Industry Educators Association 14, no. 1 (2014): 61-87. https://doi.org/10.25101/14.3